A huge thing at the moment, is the use of social media to promote different things. This can be films, food, software, porn, games and even bands. It's the cool, hip thing at the moment, that everyone in the media industry uses. This includes Facebook, Twitter, Google+, Tumblr, Myspace, etc! There are infinite ways to advertise using social media... This is usually done by creating pages on the websites dedicated to the product, but as we see in one of my posts on advertising, this can be done by simple sideline adverts.
For the purpose of this post though, I have attached a presentation full of different Social Media pages I have actually created, that feature my film poster and eventually my full trailer and website!
Here, I have a real Facebook page for my film, featuring the finished film poster and an info box that in time could feature a link to the website!
As you can see, it's gone pretty well! The page looks normal, the actual profile picture looks better than the thumbnail. And best of all from this, we have an example of a Facebook AD on the side, so we can see what that would look like, should I advertise there!
Here, I made a Twitter page as well! The page looks a little more unsuccessful at first glance, but the potential of a Twitter page is huge! They can have Thousands of 'Followers', meaning thousands of people will potentially see it in a short space of time!
This means lots of FREE advertising!
The Twitter page and Facebook page do look great and there's options to stretch out and use all kinds of social media, such as Tumblr, Google+, etc! There's infinite ways! But, for the sake of my product, a couple of examples are more than enough to show the possibilities of using social media to freely promote my product!
From this we have gained an idea on how to advertise and make use of the products already made! Knowing how to use the products is more important than them themselves. You can have something brilliant, but if you have no idea where to put it, then it's useless. This is why I'm spending such a long time on this kind of thing. As, the products are essentially irrelevant. It's how you reach the audience that's the main thing!


No comments:
Post a Comment