After my post about potential advertisements, I decided to put up a post with a lot of online advertisements I created, to show knowledge into how companies use the web to market products. Below I have an advertisement on YouTube, Google and Facebook.
The first advertisement we can see is a YouTube Advert. The advertisement works well, as YouTube is an extremely popular website, with millions of viewers everyday. So, an advertisement on the homepage of the site would potentially attract millions of viewers. On YouTube, where my advert is placed is exactly where the adverts are usually placed, so the idea is not just a hope, but rather a very real way to advertise, should I have the money to cover such a large advertisement. Luckily, these advertisements are in theory and so no money had to be spent! The advertisement design was taken from a draft of my film poster and simply shrunk down and cropped even further, with very little added. The simplistic design works. There's not too much going on and so people learn very bluntly what is being advertised. Also, the colour of the font stands out well, so people notice the advertisement and want to click on it. Or that's the idea, anyway.
The advert here is on a Google search. The actual search isn't that relevant, although Google Ads do target specific searches, so a search for 'disability films' would therefore bring up something like my film, on the side. As for the advert, it fits in with the typical Google style of adverts, with it being on the side, reasonably small. Although this was fully created by myself, it looks reasonably real. This would be a very real possibility, especially with this being a lot cheaper than a YouTube advert. The advert is basically just the last one, shrunk down even further. Nothing too exciting and it doesn't need to be. The advert stands out fine with no problems and overall looks pretty good! I was pleased with it and it shows the film off as it's supposed to!
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